Concept & Key Art/2026/Concept art

Futuristic Ad Concept

Concept Art for an Ad

Concept art for a futuristic ad: a retro sci-fi city at night, with a flying car coming out of the light in the middle of it.

It started as a greyscale layout with the buildings blocked into position, then object IDs for the comp, the lighting, the atmosphere and layered rain, and a final comp and grade. The breakdown below goes through each step.

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Year: 2026
Category: Concept & Key Art
Format: Concept art
Resolution: 1920x1080
Format: Still + 12 s rain loop
Tools: Blender

[A] Greyscale → Final

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A retro sci-fi city at night in the rain, with tall towers covered in neon billboards and a flying car coming out of a glowing gateway at the centre.

The same city frame as an untextured greyscale render.

[B] Watch

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Breakdown: layout, object IDs, lighting, atmosphere, final comp · 25 s

[B] Frames & versions

02 items

The raw render of the city before the comp, rain and grade. — Raw render

Three panels side by side: greyscale, raw render and final. — Greyscale, raw, final

Concept artAd conceptRetro futurismFlying carSci-fi cityLook development

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